CREATIVE DIRECTOR / WRITER / DIRECTOR
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Peelz - Nothing Peelz Better

 

Did you know that pretty much all mandarin oranges are the same, regardless of the brand? But literally. They’re all grown on the same farms. So, how do you help Peelz stand out among seasoned competitors like Halos and Cuties if they’re just orange carbon copies of each other? You use the brand name to own a product truth that no other brand could REALLY claim.

It’s simple really. It just feels nice to peel a Peelz. It’s fun, it’s satisfying, and it unlocks something sweet and delicious. If only you could get that Peelz nice feeling from other stuff…but unfortunately, Nothing Peelz Better.